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©
Copyright Glaric Consultancy Ltd. 2015
Marketing
Modern technology enables us to process a client’s property and
have it not only on the web, but also on our database and in the
hands of our buyers within a matter of days.
The package includes high resolution digital photography for use
on the website and in magazines and newspapers, accurate and
detailed floorplans, aerial views, location maps, production of
on-line printable colour brochures together with off-line details, plus
copywriting and distribution of advertisements to be displayed in
press advertising.
Constant research allows us to offer our clients some of the most
innovative developments and advances in technology ahead of our
competitors, from SMS to Email Property Alert.
Where to invest time and money before marketing your
property
It is a known fact that a buyer makes up their mind within 10-15
seconds of walking through the front door. With our experience in
both the market place and offering interior design solutions, we can
help you achieve a quicker sale.
Preparation and empathy are the keys. When you like a property,
you start to imagine living there. Part of our job is to work with
vendors to help remove the barriers to that process, then to show
you, the buyer, what physically exists and crucially, in achieving the
best price for the vendor - to show the potential of the house, how it
and your life there, might evolve over the years.
Too few vendors allow time for anything other than stage two -
showing the house as it is. As a result, they often set and accept
a lower price than necessary, or take what should have been
preparatory action only after their house has failed to sell. By that
time, any buyers that are interested feel in a strong position to
negotiate.
So what steps should vendors take to ensure maximum appeal for
their property?